Shopping is as old as human civilization. The trade is related to shopping, so in order to see the history of shopping, it is only wise to see how trade has evolved. Trade started in medieval age with barter system and with the passage of time, human innovate new methods of trade and now days, most of the sophisticated methods are used for trade activities.
The trends in shopping have evolved with the means of communication, every mean of communication has been used for shopping and now internet is widely used for shopping and the term used for shopping through internet is online shopping. Internet has opened an all new array for shopping activities and now most of the shopping is done through internet.
A survey at searchenginejournal.com reveals that 60% of mothers search the web for special offers, coupons, or other discounts before they go shopping (no information on how this correlates to male shoppers. This mini report reveals that most of the shopping is done by mothers, and they are mostly looking for discounts. The mothers have major role to play in online shopping.
Internet has opened access to flood of information; the information provided on internet may not be authentic; because it is very easy for anyone to post any information on the internet through blogs and personal websites. To extract the relevant and correct information from the internet is very critical and sometimes difficult. Internet has given rise to cyber crimes and most of them are done through online shopping websites.